An Insight of Marketing as an Inclusive Strategy for Web Designers

To get lost in the art of creation is after all that web designers do and sinking in for the first rate websites is the thing of the web designing industry. If you are working as a freelancer or running your own business, it’s necessary to create great design and getting those out in the world to see. This way you promote your abilities as a designer and proactive marketing strategy helps you to drive a constant customer flow. Here’s how you can promote your work:-

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• A Captivating Portfolio

An attractive portfolio is quiet primary thing to have. Your potential clients would see it as your resume which can leave a lasting impression and because of this is very essential. While forming the portfolio, there are several things to consider in terms of the work done and how to showcase it. Highlight your best designs but also serve a varied blend of projects to convey the diversity of your skill set.

• Social Media

Navigating most necessary social media channels is crucial. Avoid spreading yourself very thinly in social media marketing, selecting few relevant mediums and maintaining regular, active presence is more productive. Dedicating time on social media on a consistent basis will make sure of your position in the industry. Continue posting relevant content to your viewers and generate interesting discussions.

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• Open Networking

Do not neglect face to face networking because it is easy to catch up online. With so many others, operating online, don’t you get lost in the crowd. Attend conferences, events, and workshops to make your name more memorable to clients. Personal connections are more likely to get business. You should cover all bases

• Existing Clients

Existing clients are valuable resources because, through them, word of mouth marketing works. Ask them to write a few lines about their experience after they finish working with you. Add a testimonial section on your website and feature those there. You can also ask them to give a rating out of five. How much you enjoyed working with a client would prompt a positive response which ends into giving your website a more personal edge.

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• Content Marketing

Promoting yourself as a designer is not about showing amazing design skills but also showcasing them. Content marketing goes hand in hand with web designing which is not restricted to only blogging. Share great content & provide valuable insights or through the use of Infographics. The key thing is it has to be unique and represents you as a designer. With this, coupled with social media & strong portfolio, you can come across as a skilled designer and an industry expert.

PHP: A Solution for the Success of Web Development

PHP has its own position in web development activities from among many programming languages. For the beginners this language might seem a bit difficult to tackle with but with the help of some sessions & practices, one can easily work with this.

Other extensively used computer languages besides the widely used & extremely popular ones PHP and Java, are C language and Visual Basic. But among these computer languages, web developers prefer PHP programming hugely.

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Rasmus Lerdorf generated PHP in its initial stage back in 1994. The very next year he was ready with PHP/FI. In 1997, PHP3 was built by Andi Gutmans & Zeev Suraski in its basic level. PHP2 finally was ready to be officially released by the end of the same year.

After the testing for public started for this programming language, more research carried out through 1999 and in May 2000 PHP 4 came out and the development work related to PHP5 continued.

PHP programming language is a scripting language of a server side and it is used to run scripts directly on a web server.  To develop dynamic web pages, PHP language is used generally. The developers and programmers are well aware of the PHP development and its working with the CLI (command the interface). This is one of the main and major features of PHP which is available with this language of programming. Through CLI, one can interact with a computer by giving text commands in script form or written structure.

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With this programming, one can easily ass various images along with the files with file up loaders. The developers who are well aware with PHP programming and web applications also use them to transfer any file from a client computer to a web server. It is carried out through HTTP file uploading process.

If you wish to develop your website with PHP programming language, then hire some of the top professionals in this area along with other web development services at reasonable rates. The developers are expertise in working with PHP programming for different sites.

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http://surevin.com/blog/php-solution-success-web-development/

Role of Web Development in Online Business

Modern day consumers communicate through WWW. Result wise, the numbers of website design companies are growing at a rapid pace. Everyday a new company is seen getting established at somewhere or other. People associating with this kind of work are web developers. They concentrate on the quality of the web and provide their clients with standard communication channel.

Actually, a professional web developer of a reputed web design company has to give emphasis on various aspects of a website, some of which includes the technicality, keywords, content, graphic design. It has been noticed that if all these things are balanced enough & properly, your website will look professional and there will also be a possibility that the website will rank good among the search engine result page.

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The whole process of web development is not easy. By appointing experienced web developers, you will surely expect to get an achievable result. However, before finalizing your choice, make sure the company you have selected for your project work is providing the quality service at a reasonable rate.

Normally, in order to become successful as a web developer, a person needs to have expertise in the areas of planning, designing and programming as well. The ruling out of planning activity for developing an effective & efficient website will take a lot of time. In building a creative quality website design, the designers are required to blend their knowledge of software along with the technical communication skill.

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In today’s world, the future of business enterprise is quite dependent on its online activeness. This fact needs to be kept in mind. It is therefore desirable that the commercial firms must have their own websites for business. Now if you are planning to launch a business website, keep all these points in the mind, so when selecting a web development company, you can take the decision confidently.

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Ways to Create a Web Design Process which is Smarter

Especially when you have that creative edge in you, you should fall again in love with the art of design. Reasons and factors may be different. One of it can be working too fast or too hard or working in non creative atmosphere contended with lot of resistance every day. Do not be a repetitive performer or get bore.

A process for design enables to innovate so that one can measure the depth of an idea for its implementation.

The process must be flexible and be such that it can be changed. Each process has its own drawbacks. A Web Design process must be adaptive to skills, resources and these real life limitations.

Following are some ways in which the design process can be improved:-

1. Define the Issues

Most of the designers think that the issues are obvious. They are the caution for real problems. Search for new ways to tackle the issues. This approach before designing the product will ensure correct designing of the product.

      2. Know your User

If you think that your product is for everybody, it sounds reasonable but a mass market product cannot create meaningful use cases if you can’t specify your users. Meaningful use cases are important to know how minimum viable product needs to be and how to construct a strategic plan for the same. A great product is the one which solve handful of problems easily and simply in a way understandable by people who use it.

Anything through which you can get into the minds of the user deeper is an investment towards a successful design.

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  3. Think Big Solutions to the Issues

Consider extreme solutions and go little deep with the ideas. Break the conventions and think beyond the usual. Think like a user and see where all the possibilities can turn to your favor. Think out of the box and focus on what inspires you. Take a break to connect with the issue to be solved. Seek inspiration beyond your field and you will find effective solutions and creative as well.

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 4. Develop Hypothesis and Test It

Hypothesis is a way to find truth. Each design has a basis strong enough to build upon. Assume it to be a statement and its where your use cases for development work. Practice brainstorming whenever possible and explore with your team.

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 5. Discuss and Come up Unanimously for Best Solution

A solid design calls for a discussion. A team with different experiences and can help coming up with better solutions. Consider all perspectives on the improvement of design. Work with design manager to make sure product team will have a final input.

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  6. Build Story along with Documentation

Consider your personalities as the characters, use cases as parts of the play, wireframes as your stage and process & user flows as the choreographies. UI kit is the set design. Build a documentary which tells a story. Everything is related to each other. Design assets are pieces having little value individually but when put together, they build a picture.

If the documentation is not moving forward or if it isn’t usable, there will be no reason for creating it hence minimize those.

  7. Design and Test on Paper

This helps in informing design decisions. You get attached to a design when it starts converting to a pixel form. Fix a time period for your team to do sketching and prototyping on paper long with searching for possibilities. Start testing by conducting virtual walk through. Manage the flaws or gaps. 

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 8. Post-it on Wall

It might sound cliché, but when designing for specific users, UX and Web Designer needs to map the connection of an issue to them thereby linking it to the solution. Every team member includes it in their workflow.

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 9.  Build lo-fi’s

It can be created with basic HTML, keynote or powerpoint, paper cut-outs, storyboards and specialized prototyping tools like UXPin. When it moves into development, some limitations you can avoid like compatibility with the browser and site performance. Test design before development, it helps in user stories and provide developers with rich insights.

10. Create with Collaboration

Pair coding reduces technical error and it is easy to be code blind. For better analysis and iteration, try coopers pair design technique. Working with others generates motivation and self improvement. You can have your projects the fun way and collaboratively.

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Source Url:-

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